Storm Smith is a producer at BBDO Los Angeles - with the lead of Diversity Inclusion and Accessibility function within the production unit for AT&T. She is the first Deaf woman to have been recruited by BBDO Worldwide. She continues in roles of creative director for collaborative projects, motivational speakers on larger scale events, and a thought leader for change in the creative and advertising industry.
Storm joined BBDO Worldwide in 2017 as an art director. Her storytelling work immediately helped shine a positive light on critical societal issues such as people with disabilities, youth, gender equality and Black, Indigenous, and people of color. For example, she worked on the “It’s Time to Redefine” campaign as part of International Women’s Day, which sought to change the online dictionary definition of woman the day after the campaign launched.
She’s also worked closely with the Ford Foundation on Roadmap for Inclusion report and thought leaders in the industry to push for greater change in the representation of diversity and disability in the media. Collaborations have included working with Academy Award winner Marlee Matlin, Tony Award nominee Lauren Ridloff for the largest Deaf non-profit organization, Harlem Globetrotter Crissa Jackson on behalf of her advocacy for young girls in sports, Gallaudet University's first-time ever music video campaign: “We Belong” and more. Storm have served her role at Deaf Film Camp to support the diverse Deaf youth and teach an effective storytelling in post-production including the workshops in Tokyo Japan. Storm is a 2019-2020 senior fellow for Pop Culture Collaborative with the focus to develop an advanced accessibility for motion pictures. Advocacy at heart, she co-created the new community entitled We Are Here - Disability at ADCOLOR with Bryan Stromer, Product Marketing at Microsoft, to for the conference and non profit organization. She appointed to serve on global media brand publication Ad Age Advisory Diversity Council. She appointed as an advisor for Crip Camp x Adobe Fellowship program (follow by the Impact campaign for the Award-winning Netflix Documentary Crip Camp which executive produced by Barack and Michelle Obama).
Storm’s tireless efforts to promote diversity, inclusion and accessibility have earned her a special recognition from President Barack Obama for the 30th anniversary on ADA (Americans with Disabilities Act), ADCOLOR Unsung Community Hero award, and a prestigious award from the City of Los Angeles, as well as numerous major publications featured in PopSugar, Los Angeles Times, Billboard, Muse by CLIO, Campaign, TV Guide, Adweek, AdAge and more.
Photography by Matthew Vita
The best thing about my calling and creative profession?
"To be able to create a visual story that has the power to influence and impact an individual, community, nation, and the world. We all have a story to tell, and it deserves to be shared. Because at the end of the day, we matter."